IMC Management Consulting is led by Dr. Chui, Managing Director and Principal Consultant.

Biography of Dr. Chui

Professional Work Experience:

• Dr. Chui is a hands-on practical leader with over 20-year-work experience in Business Management, Digital Transformation, Consulting, Global Project Management and Training & Development in Luxury & FMCG MNC retailers and education organizations in global markets including America, Canada, EMEA & APAC.
• He is former President in International Institute of Business Analysis (IIBA) HK Chapter and also he held various business & IT roles as Managing Director, Head of Retail & Marketing, Head of Ecommerce & Marketing, Consulting Director, Global Head of CRM Solution, Group IT Director.
• He implemented over one hundred of projects for MNC e.g. LVMH, Kering Group, Saint Laurent, Bottega Veneta, Balenciaga, Valentino, The North Face, Timberland, Vans, Lee etc and also local companies, NGO and social enterprises.
• Dr. Chui pursued his studies of Higher Education Teaching at Harvard University and have been working as an adjunct faculty member at global top universities to teach Design Thinking for Innovation, Strategy, Marketing, Project Management and other management courses
• He is Authorized Trainer in PMI and IIBA, and Master Trainer of PMP, CBAP, Agile certification courses and management training at a leading training firm.

• Dr. Chui trained up thousands of senior executives, functional managers, professionals and consultants in MNC across industries and leading consulting firms e.g. BCG, McKinsey, Deloitte, KPMG, Accenture etc

Academic Qualifications

• Doctor of Business Administration, Master of Information System Management, Master of Applied Business Research, Master of Business Administration in Marketing, Bachelor of Marketing Management
• Dr. Chui has also pursued various executive education programs at top global universities, such as:
  
  

Business Management

• Specialization Program in Strategy at Harvard University
• Executive Program in Business Strategy at Harvard University
• Executive Program in Disruptive Strategy at Harvard University
• Executive Program in Sustainable Business Strategy at Harvard University
• Executive Program in Digital Business Strategy at Columbia University
• Professional Certificate in Retail & Omnichannel Strategy at Dartmouth University
• Executive Program in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics at Columbia University
• CIM Graduate Diploma in Professional & Digital Marketing at Oxford College of Marketing
• Advanced Program in Business Management in GBA at GBA Business School

Digital Transformation, Design Thinking & Project Management

• Executive Program in Design Thinking & Innovation at Stanford University  
• Executive Program in Artificial Intelligence Application for Business Strategy at MIT
• Executive Program in Digital Transformation: Leading People, Process, Data & Technology at University of California, Berkeley
• Professional Certificate in IT Project Management at University of Washington
• Certificate in Portfolio Management, PMO Set Up & Governance at University of Washington
• Certificate in Leadership and Management for Project Manager Practitioners at University of Washington
• Certificate in Agile Project Management at Stanford University  
• Professional Certificate in Business Analytics at University of Pennsylvania  

Education, Positive Psychology and Mental Health

• Professional Certificate in Higher Education Teaching at Harvard University
• Certificate in Leaders of Learning at Harvard University
• Certificate in Positive Psychology at Harvard University
• Certificate in Positive Psychology at Buckinghamshire New University
• Certificate in Positive Psychology of Parenting at the University of Hong Kong
• Certified Positive Psychology Coach at Complementary Medical Association
• Certified Positive Psychology Practitioner at School of Positive Transformation
• Certified Positive Psychology Instructor at The Hong Kong Federation of Youth
• Certificate in Stress Management at Harvard University
• Certificate in Understanding Depression at Harvard University
• Certificate in Mental Health First Aid at The Mental Health Association of Hong Kong
• Certificate in Counselling Skills at The Chinese University of Hong Kong

Professional Qualifications:

• Chartered MCIM Member at Chartered Institution of Marketing (CIM)
• Certified Design Thinking Professional at Design Thinking Academy
• Certified Business Analysis Professional (CBAP) at International Institute of Business Analysis (IIBA)
• Certified Project Management Professional (PMP) at Project Management Institution (PMI)
• Certified Professional Scrum Master at Scrum Organization
• Certified Agile Product Owner & Product Manager at Scaled Agile Framework (SAFe)
• ITIL Foundation at ITIL
• Certified Positive Psychology Coach at Complementary Medical Association
• Certified Positive Psychology Practitioner at School of Positive Transformation
• Certified Positive Psychology Instructor at The Hong Kong Federation of Youth